Customer story - Logistics
UK Freight Forwarder with 30+ Years of Global Experience cuts quote processing time by 75%
Outcome
GCL
The impact
75%
reduction in quote processing time per enquiry
88%+
accuracy on automated rate and routing proposals
2x
increase in quote capacity without additional headcount
The challenge
Where the work was getting stuck.
GCL Logistics, a UK-based international freight forwarder with 30+ years of experience in air and sea freight, operated a highly personalised service model dependent on the expertise of a small, close-knit team. While this approach built exceptional client loyalty, it created a scalability challenge: each quote required a knowledgeable team member to manually compile rates, check routing options, and draft a proposal — a time-consuming process that limited the volume of enquiries the team could handle simultaneously without compromising quality or response speed.
The solution
One intelligence layer across the workflow.
Stargo Stardox Agentic AI was deployed as a quote intelligence engine, integrating with GCL's rate databases, carrier schedules, and shipment history. For air and sea freight enquiries, the Stardox Agentic AI produces structured, accurate proposals in seconds — pulling live rates, applying appropriate surcharges, and validating routing options. The team reviews Stardox Agentic AI-generated proposals and delivers them to clients, maintaining the personal touch that defines GCL's service while dramatically increasing responsiveness. Shipment analytics provide the team with lane performance insights that inform rate strategy.
"We've always competed on expertise and relationships, not volume. Stargo means we can now compete on speed as well — without losing the personal service that our clients depend on."
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