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AI for finance is a category, not a strategy | vibescaling posted on the topic | LinkedIn
The article discusses how 'AI for finance' is often used as a broad category rather than a specific strategy. It highlights the importance of focusing on specific sub-verticals within finance, such as private credit and private equity, to build defensible companies.
In fintech, targeting specific sub-verticals like private credit and private equity with AI solutions can lead to more defensible and successful business strategies.
Executive Summary
"AI for finance" is like saying "software for business." It sounds like strategy, but if you take a peak under the hood it’s really just a category label masquerading as a plan. Finance isn't a market. It's hundreds of markets stitched together under one umbrella. It’s wealth management. Private credit. Private equity. Hedge funds. Investment banking. Each one has completely different workflows, different data inputs, different buyers, different procurement cycles. And yet half the AI pitch decks in fintech say "we're building AI for finance" like that's an effective go-to-market strategy. Rogo did the opposite. They picked one sub-vertical, investment banking, and went all in. They made a contrarian bet hiding in plain sight within the vast ocean that is “AI for finance.” Because they recognized that the verticals that look too narrow and too painful are exactly where defensible companies get built.
Source: LinkedIn
Original Article: https://www.linkedin.com/posts/vibescaling_ai-for-finance-is-like-saying-software-activity-7458542506129993728-_qSE
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