AI Strategies for Leaders by Kellogg | Artificial Intelligence Course

Executive Summary

This AI Strategies and Applications for Leaders program from Kellogg Executive Education empowers forward-thinking business leaders to leverage artificial intelligence, generative AI, and emerging agentic AI capabilities for strategic impact across customer experience, talent productivity, new product development, and personalized marketing. The program provides insights into generative and agentic AI applications, including AI agents, and offers value propositions for business implementation to improve productivity, drive revenue growth, and enhance innovation. It equips leaders to integrate these capabilities into core business strategies, enabling them to generate customer value and secure a competitive edge. The course emphasizes the importance of making the right AI choices to realize its full potential, focusing on customization and scalability while being mindful of potential risks.